Thursday, December 21, 2006
Tuesday, December 19, 2006
Tuesday, December 12, 2006
This clip shows, in a very "doomsday"- way, how the media is changing. Only one percent of the internet users have a blog, but they seem to be very influential...opinion-leader marketing will be a huge channel. Create the buzz...
For the launch of France 24, the new interactive channel, they invited some famous bloggers (such as rocketboom ) to create the buzz on the blogs. So the blogger start getting pampered like the traditional journalist...is this a good thing?
We were finally getting rid off lazy, over pampered journalist who copied blind fully everything from the press maps and now the same is happening with the bloggers...history repeats itself...
Thx DoubleYou for the link!
Monday, December 11, 2006
I don't know if this guy is really the VP Interactive Media of Coca Cola, but if so he should be shot!
Okay, you should embrace tools like YouTube...but not in this way! How stupid and boring can you look...
And to make it worse, they use Renetto to promote their "wishcast" . Renetto is about the most annoying guy on YouTube!
Have a coke and kick the VP guy out!
Friday, December 08, 2006
Must remember to play more basketball...according to this poster for the new Nike Outlet in Paris, basketball is nowadays played by naked chicks with feathers sticking out of their asses...:-). Nothing wrong with that!
Have a nice one!
Tuesday, December 05, 2006
So imagine you're a single girl and you meet this nice guy...he asks you out for dinner and he picks you up in his...Roller Man Suite!!!! Suddenly you're dating a guy with rollerskates strapped all over his body...and you're Miss Roller Man..or Roller Woman...
One doesn't mind riding in dogshit with a bike...but with this suite...and going head first...
...and how many rollerskates had to die to make this suite?
Anyway, just to say that I would nominate this as "product of the year"...
Monday, December 04, 2006
Tuesday, November 28, 2006
Monday, November 27, 2006
This is one of the best pie charts I have ever seen...;-). Whenever the marketeers are bombarding you with figures and charts, just show them this one...at least you'll have a laugh.
Charts don't say everthing, in many cases it's the gut feeling that matters....
Thursday, November 23, 2006
These days, it's all about lines...this little man is made of a few lines and fights the software. He's breaking out and bending the rules of the computerscreen...
Wonder what would happen if he teams up with linerider... Together they would conquer the world! But...where would they draw the line? Would they cross the line? If they go into marketing, would they extend the line? ;-)
Makes me think of the Italian animation "la linea" by Osvaldo Cavandoli in the seventies. Those episodes with the stuborn white line were hilarious!
Send in a photo of a line that you like...I will post them on the crab blog!
Tuesday, November 21, 2006
Check out LINERIDER !
You draw the line...he rides it!!! The litte man with the red striped scarf has no fear! Jumping from bump to bump, flying over the lines...he's a man with a mission! He seems obsessed by the black line (normally it are white lines...:-))).
Gonna buy me such a scarf...kinda cool, not?!!
btw: if you click on the link , you should be able to see my "line". Just click on the floppydisk (after continue...).
Go linerider go!
Thursday, November 16, 2006
In a previous post I showed you the hyperactive clip of Lasse Gjertsen on YouTube. Here's his latest video. He's a real talent! It will be these kinda guys who we'll be watchting in the near future instead of the linear tv-shows.
Wednesday, November 15, 2006
How long did this guy take to figure out just how much water to put in the bottles?
It doesn't matter...it just sounds and looks amazing. Must be a hell of of kick to achieve this...it always is...When you have an idea and start working on it, you feel like 100 different reason why it wouldn't work...but when, in the end, it is finished and it works beautifully, you have this sensational feeling.
When was the last time you skipped an idea? Pick it up & do it...NOW! It is worht the effort...
Friday, November 10, 2006
Philips stroke just the right note with this website for male bodygroming. Nothing of that David, "look at me I'm a new man and a wear white shoes", Beckham B.S. Just a guy telling us how to shave our nuts and why...we all want that extra "optical inch", don't we!?!? ;-)
Click here to go to the website.
Thanks Fill for the link! Keep shaving...
Friday, November 03, 2006
This clip is a perfect example of a web 2.0 mish-mash. In a brillant way the video shows "old skool" covers of vinyl records in a kinda funky, interactive way. So you take one thing, combine it with something else and add some interaction. That's web 2.0 in a nutshell for you...and it it works, don't you think?
All the big websites like Flickr, YouTube, Google,... offer you the things you want and they let you put their goodies on your website for free. In return you'll have to put up with the Google adsense...but who cares, it's free...and it's not that disturbing.
I also notice some change in behaviour: at work or in the pub conversation at some time always went to "did you see x or y program on television yesterday?". More and more that sentence is replaced by "did you see the clip on YouTube where a couple of guys dance on treadmills?" (they mean this clip
). And these are normal people who say that, not the geeks or the nerds.
Anyway...enjoy the clip! You surely will recognize some marvellous covers of great some great bands...Iron Maiden rocks!
Thanks to Patje for sending me the link! If you want me to analyse something, drop me an e-mail! And take a look at my wiki in the sidebar. I'm still looking for people to write a scenario...hasn't boosted yet...;-)
Have a suppa-duppa weekend!
Tuesday, October 31, 2006
Borat seems to exist in real life!!
Take a look at this website...it's really Borat...same moustache, hair, clothes,...there's even a picture of him playing ping-pong!!! And his website is dated 1999...
I wonder if he has a sexy green speedo? :-)
Monday, October 30, 2006
Ok, watch this clip on YouTube. It's good...showing women that the girl they see on the poster isn't real but photoshop'd from top to bottom! Honesty creates trust...
Take a look a the stats also...about a million views, good ratings, lots of favorites. Dove (Unilever) has been pushing the right advertising buttons over the last few years.
Have a nice week folks! And don't forget to smell the roses once in a while...:-)
Tuesday, October 24, 2006
If you ever wonder who's on YouTube, watch this clip.
They are normal people like you and me, freaks, lonely people, happy people, animals, young and old, abusers, hippies, white, black,...
They all have one thing in common...they use YouTube...talking about Brand Experience!
And they communicate with each other in a way never seen before. Conversation is king!... some call it "delayed conversation though...
Monday, October 23, 2006
Friday, October 20, 2006
I've had a great evening in SL yesterday! Did some clubbing in "the Edge"...great club with really cool music!
...and as you can see, the ladies in da house are far out!
Check it out!
PS: Hi Daneel! Thanks for the good tips and the invitation to the club! Hope to see you soon...and the husky ;-)
Thursday, October 19, 2006
I think I'm about the only blogger not to have a link to the new Sony Bravia spot...Let's keep it that way!
Read some poetry instead...or watch this clip if you like Monty Python!
BTW, I just bought a Sony Bravia and frankly the quality of the TV image isn't that good...
Read some poetry instead...or watch this clip if you like Monty Python!
BTW, I just bought a Sony Bravia and frankly the quality of the TV image isn't that good...
Friday, October 13, 2006
That a look at Mickey, Minnie, Goofy and the gang doing some explicit preparation for the Big Parade!
I guess there are some French guys without a job now!
...and I always thought Minnie was such a decent girl...shocking ;-)
Wednesday, October 11, 2006
Monday, October 09, 2006
Thursday, October 05, 2006
Check out Lasse Gjertsen going for some serious beats!
Lasse is 22 and from Norway. He makes this really cool clips just by using a DV-cam and a desktop editing program (Premiere). The result is great...
Let's all be hyperactive ones in a while...
Tuesday, October 03, 2006
...this is it! I just watched this clip on the YouTube...so I spend 2 minutes (or 120 seconds!) of my time watching a commercial...I made the choice to watch it and when...and I didn't mind at all...because it is beautifully made.
So don't look any further for the next big thing after the 30" spot...just embrace the new tools like YouTube, Flickr, Blogger, Wikipedia, Second Life, Digg,...
And keep it simple!
Monday, October 02, 2006
Wednesday, September 27, 2006
This is a great videoclip...it shows a guy called Juan Mann, who just want to give hugs to strangers.
It's fantastic to see the different reactions of the people...some hesitate at first but then fully commit to their hug!
I'm already cutting out some cardboard signs!
Tuesday, September 26, 2006
The new MS Office will be released MID 2007...hmmmmm...by that time Google will rule the universe. Does Microsoft know about Google Writley and Google Spreadsheets?
...so I can read my mail, write documents and make a spreadsheet with my google account...and I can do it all online...and it's free!!
Surely by mid 2007 Google will have launched a powerpoint-like presentation feature so I won't have to spent my money on Microsoft ever again.
BTW: the Belgian Google frontpage doesn't look very well these days...
Monday, September 25, 2006
...how about 160 million!!!
The Swiss company Seitz released this Mother Of All digital Cameras (Moac??).
No fucking around with stupid memory cards...you plug it directly in your 80 gig Mini Mac! Aaarghhh...it's powertool time...they should have integrated a chainsaw or so...
High resolution to the max!
...so revver.com is offering a real business model for video amateurs.
The deal is simple: you get paid by the number of views your video gets. They attach a small commercial message (about 2 seconds) at the end of you're video. So if you're good, you'll make money.
This means that:
- Amateurisme will become valuable (see previous post)
- Advertising will become more social
- Advertivers recognize the potential of social networking
- Everbody becomes a (paid) broadcaster
In my opinion this might work...interesting to see how this evolves...and what are they thinking in the adverage boardroom of a television station...they must be shitting their pants...
I've seen that askaninja (see sidebar) and Ze Frank (see sidebar) are on Revver. I'll sent them a mail, see what their experience are (and how much they make...;-).
Will YouTube follow...?
Friday, September 22, 2006
Extremely funny that even the researchers of the tonight show believe this is true.
When living in Belgium, you know that this is an outtake from a very popular (in Belgium...) TV-format.
...This is amazing...
Isn't she beautifull!! It was love at first sight...after looking for almost a year...I'm very happy to have found her!
600 cc of pure pleasure!!!.
Click here for the Wiki.
..dos caballos para siempre!
...was because it wasn't idiot-proof!!! :-)
Yes, that mister Bush heading with his face for the sideway...:-)
Thanks bro for sending this picture!! Buy my brother's book on obsesitas here !!!
Wednesday, September 20, 2006
I received this photo by MMS (thanks Erik!!!) with a question: Is this the right way to campaign for an election?
This calls for...a crabanalysis!! (...a what???)
Well...I hate this billboards. They suddenly show up in your neighbour's garden or in your street. And they are all people you've never seen in your life! Where are they when you need them?...aaaaaarrgh...local politics...must be a struggle to survive.
Anyway, let's analyse a bit further. After some minor (I'm lazy...) research with Belgium top 3 policitians (Elio Di Rupo, Verhofstadt, Yves Leterme), only the prime minister has a podcast on his site.
They should take a look at "The Bundeskanzlerin" (sound like an Arnold movie...)! Click here...Angele Merkel is surfing the vlog wave. Cowabunga Angela!
...oh, and for André Moreau...do not make a blog...it will probably look as bad as your poster!
If you have a "crabanalysisationish" question...send in a photo, text, e-mail,...I'll be "habby" to reply. Come on...do it! You'll feel better...:-)
I discovered this commercials somewhere before the summer on the internet. This is great stuff! It gives the volkswagen Golf his "cool" back, which it has lost many years ago...
But I have a question...why is this commercial never aired in Europe? I didn't see them on any screen in my neighbourhood...such a same! Can anyone wake up the guys at Volkwagen?
I love the actor btw...he plays a "nihilist" in my favorite movie "the big Lebowski".
Here are the 2 other commercials: Tray's car get pimped, Jason's car get pimped
Do you remember the Gettupaaaah guy?
In my recollection, that was the first succesfull viral video for a car...Must have been in '99. Viral marketing didn't even exist....little quiz-moment: can you remember what car was advertised?
Click here to see the vid.
Monday, September 18, 2006
This is one of my favourite Ninja episodes. He's hilarious! But in his own fuzzy logic, he actually does explain quite well some of the podcasting/you tube-principles.
Some amazing You Tube figures:
- More than 100 million videoclips on their servers
- daily uploadrate = 65.000 videoclips
- 20 billion visitors per month
- marketshare = 43%
- monthly cost for hosting 100 billion videoclips = 1 million dollar
Despite of the high costs their facing at the moment, Chen and Hurley did quite a remarkable job in a very short time. Some analists value the company at 3 billion dollar!!!
In my view they are the true killers of the 30"-spot on television...to be continued...
...and remember, if you got a question ask the ninja!
Sunday, September 17, 2006
I conducted a little blog experiment.
The past few months I've been following the US blog scene (especially NY). I sent them a mail to see their reaction. And guess what...I've got mail.
People who replied:
- Ze Frank
- Zadi Diaz
- Chuck Olsen
- Robert Scoble aka "the scobleizer"
- Amanda Congdon
People who didn't reply:
- Steve Garfield
People who are exused (because I forgot to include their email):
- Daniel McVicar
- Casey Mckinnon
...so from all the people who I did sent a mail, all but one replied! That's a pretty cool result, don't you think so?
It's great to hear from them! They all sent very funny answers.
Thanks for you input guys!
Friday, September 15, 2006
Menus and photos...it keeps being a difficult combination!
Take a look at this nice example which I took yesterday. Has anybody actually ordered this?..."yes mister waiter, I would like to order 3 brown humps with a burned piece of fish...and throw in a lemon!" In Kazachstan maybe?
I hope the green stuff is parsley...
BTW: it is salmon with baked potatotoes and a salad.
link: El Bulli
Soon in a theatre near you...our friend from Kazachstan! The ping-pong outfit in the clip is hilarious! I can't wait to see the movie...
Wonder how he looks like in a tracksuit? Maybe like this? Booyakasha!!! Respect!!
Thursday, September 14, 2006
So no I-phone...
Steve gave us 3 new i-pods:
- the new i-shuffle: small & handy, easy to lose (so you'll have to buy a new one...Apple marketeers are so clever!!!). And don't sit on it or it will pop right into your ass!
- the new i-pod nano: back to the i-pod mini looks, a bit disappointing but they won't break that easy.
- the 80 GB i-pod: the moab MP3 player! Pure power! Interesting to see if people will hold a small, warm little box in their hand for 1,5 hours to watch a movie on a small screen? I guess they will...
All cool stuff Stevie...but we really want that little white phone! I-just I-phoned to I-say I-love uuuuuu.....or something like that...
Links : The Steve Jobs Show. Where does he keep buying those cool black sweaters...???
Wednesday, September 13, 2006
Being a student becomes more interesting. No more falling asleep on hard wooden benches in boring classrooms. This fall, Harvard Law School will launch virtual lessons in Second Life. This is great! I wanna be a student again! Now you can follow a class and in the meantime talk to naked female avatars (a little bird told me that there is a lot of cyber**$% going on in Second Life).
Anyway, another creative new media idea which makes life more fun! And that Charlie professor dude seems like a cool guy...wonder how his daughter looks in real life? Is she so ugly they don't show her in the clip, only the avatar version?
Less spectacular but still...In holland the university of Wageningen (text in Dutch) offers their students podcasts of the lessons. In this way, remote studying becomes possible and you don't need to attend the classes...as if we ever did...
However, the technology seems a bit DIY, doesn't it? The box looks a bit like the brother of R2D2 in Star Wars :-)
Some links for the Belgian bloggers: Wikipedia goes Westvloms, the best rugbyteam in the world!
Tuesday, September 12, 2006
Most of us think it'll be the i-phone. That would be really cool! Imagine what a ringtone will sound like...Or you can watch an episode of "Lost" when you're having a boring conversation on the phone. Will it have bluetooth, 3G, GPS, Satellite, AWACS,...? Tell us Steve!!!!
Click here for the other rumors of what the next generation i-pods will bring.
Oh yeah...and some new ads for Mac. They're so funny!
Monday, September 11, 2006
Friday, September 08, 2006
Little clip I made last year featuring my bro and "Double Joe". In the summer we allways shoot some hoops with a bunch of friends. It's a lot of fun!
However..we didn't play this year yet. This weekend the weather looks to be good so maybe...
Thursday, September 07, 2006
Wednesday, September 06, 2006
Monday, September 04, 2006
Interesting article on copyright in The Economist. Read it here.
It's true that copyrights are a big concern for creative people. Everybody wants to be rewarded correctly for his ideas and creative work. But...shouldn't we reinvent amateurism in this user-generated world? Is it so bad that some kid uses the soundtrack of Eminem in his little video on YouTube? First of all, Eminem is rich enough and secondly it will make him even more popular by the views of the video. I think that paying for copyrights is a thing for big companies but not for amateurs...
So...message to Slim Shady: do not sue little Jason for using a track on his skate-video...
Friday, September 01, 2006
Mister Colbert does have a point here...I ,very recently, discussed this issue with some friends.
And what about journalisme? The influences of the blogs are also visible. I spoke to some journalists and they confirmed that many research work is done on the blogs. I reckon this is a good thing...although the early phase of the blogs.
You can find more The Colbert Report on youtube. He's funny, very American but still...
Thursday, August 31, 2006
This photo is from the new Ikea catalogue (US).
Yep, the dog is hung like a horse...but, is this a deliberate stunt from Ikea to tickle the blog community? If not, I give my full respect to the dog... or the junior lay-out guy who photoshop'd the picture.
Btw: do we need to have concerns about this in Europe???
Yes, I've just entered the Blog-o-sphere! Feel's great :-). Don't know what to say just now, but that's just secondary..I think...
I'll be experimenting a bit the next days...see if I can find my way around the Blogger tools.